The Power of Our Mother Language
- Featured at Cairo Design Week:
This project was proudly created and animated during Cairo Design Week with Cairo Designathon.
- Project Overview:
As a proud member of an amazing team, we worked together on this project to raise awareness about the importance of using our mother language in daily life and branding within our country. Our goal is to reconnect with our roots and inspire others to cherish and use Arabic.
- The Vision:
We created visuals and campaigns that showcase simple, everyday words people often say in other languages, emphasizing the beauty of expressing them in Arabic. These examples highlight how our identity can be preserved through language.
- My Role:
Through animation, I transformed static visuals and typography into a dynamic experience that captures the audience's attention and conveys our message with impact. The animations emphasize the contrast between foreign words and their beautiful Arabic counterparts.
Through animation, I transformed static visuals and typography into a dynamic experience that captures the audience's attention and conveys our message with impact. The animations emphasize the contrast between foreign words and their beautiful Arabic counterparts.
Credits
Idea: Malak Ashraf, Mohamed el kholi, Nourhan Nasser and Noha el komi
Design: Mohamed el kholi
Animation: me ( Nourhan Nasser )